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Vito
12-07-2001, 06:41 PM
It's been said that the top 4 topics that people respond most to are:

1. ***
2. getting rich
3. losing weight
4. hair loss

If you were going to set up a new site to get maximum interest and maximum # of visitors/revenue making opportunities, which one would you pick? Which one grabs your attention the most?

Lil_Red
12-07-2001, 07:47 PM
To be totally honest - none of the above.

Jan
12-07-2001, 07:56 PM
I have to agree with Lil_Red!

*Steve adjusts his pacemaker*

Vito
12-07-2001, 08:29 PM
That surprises me. Do you have your own "short list"?

Lil_Red
12-07-2001, 09:23 PM
It sounds like you're trying to slap a site together to make a quick buck rather than build a quality site. Nowadays, there is no such thing as slap a site up and the checks come rolling in. It takes a lot of work and effort and a desire to build a site that attracts visitors.

There already are a ton of get rich, ***, weight loss and hair loss sites on the web. Why would anyone be interested in one more?

dotsplash
12-07-2001, 09:47 PM
key of the success is find your niche area and then target it and keep on refining it by understanding your visitors, customers , stats, demographics etc

StickSuicide
12-07-2001, 10:51 PM
There's gotta be some ***-craved, poor, over weight, bald guys out there, right? Hehe.

Vito
12-08-2001, 12:17 AM
Lil Red:
I'm not looking to slap together a site. After wearing my fingers to the bone building and carefully nurturing www.talkingpresents.com, I have an appreciation for how much work is involved in developing a niche site. Don't get me wrong, I love every minute of it. But I'm the last person to look for a get rich quick scheme.

It's just that if I want to start thinking about developing another site, I think that it's only natural and logical to consider categories or topics that might have some mass appeal.

After all, developing a site about, let's say. the yak's skeletal structure might interest the person building the site, but it's not likely to grab your attention or mine.

Look at TV, magazines, most media. Alot of quality programming revolves around or is based on some basic primal human desires.

I realize it might have sounded like I was looking for a quick buck site. But I'm just looking for a general direction in which to start building a quality site.

sdarken
12-08-2001, 12:30 AM
Originally posted by StickSuicide
There's gotta be some ***-craved, poor, over weight, bald guys out there, right? Hehe.
How is 3 out of 4? (Not telling which 3)

Seriously though, if you just want to know about popular subjects, here is the (editted for stupidty, cleaned-up) Lycos top 10 at the moment:

1 Christmas
2 Dragonball
3 Harry Potter
4 Osama bin Laden
5 Britney Spears
6 Morpheus
7 NFL
8 Xbox
9 Pokemon
10 Tattoos

See Lycos Top 50 (http://50.lycos.com) for more info.

Here is the Wordtracker (ticker) top 20 for today:

1. Yahoo
2. ***
3. jokes
4. hotmail.com
5. hotmail
6. ebay
7. yahoo.com
8. lyrics
9. google
10. attorney/legal
11. www.hotmail.com
12. ww.yahoo.com
13. music
14. games
15. ebay.ca
16. morpheus
17. xxx
18. dictionary
19. song lyrics
20. christmas

See Word Tracker (http://www.wordtracker.com) for more info.

Finally, here is Yahoo's current top 20 list:

1 Christmas
2 PlayStation
3 Harry Potter and the Sorcerer's Stone
4 Dragon Ball Z
5 Segway
6 Britney Spears
7 Xbox
8 WWF
9 Morpheus
10 Lord of the Rings
11 Nintendo Game Cube
12 National Football League
13 Goner Virus
14 Jennifer Lopez
15 NBA
16 O.J. Simpson
17 Linkin Park
18 Osama bin Laden
19 Shakira
20 Everquest

See Yahoo Buzz (http://buzz.yahoo.com/leaders/overall/) for more info.

Jan
12-08-2001, 12:34 AM
Vito, you can't call:
1. ***
2. getting rich
3. losing weight
4. hair loss

quality sites :rolleyes:

I have those subjects daily in my junk mail folder.

If I want access to any of the above, I most certainly wouldn't get them off the net. :eek:

If I want to lose weight, I would go on a natural diet and exercise program.

I am trying to get rich with affiliate programs ;)

If I had a hair loss problem, I would consult my doctor for guidance.

If I.......I'll stop there :D

sdarken
12-08-2001, 12:41 AM
What if Vito could come up with a single product which covers all 4 at once?

A combined diet, ******, rogaine pill which you can sell to become incredibly rich!

That would get a few visitors to your site.:D

Vito
12-08-2001, 12:48 AM
Hi Jan:
Just because we all get junk mail from poorly developed sites doesn't mean you can't build a quality site about these subjects.

In looking at sites in these categories, I've seen, for example some really informative and well designed sites about hair loss. It doesn't mean you don't go to the doctor for professional guidance. But the net is the "information highway". It's a great place to get informed.

A site about losing weight doesn't have to be one of those cheezy sites making flamboyant claims. It can be a thoughtful and logical guide to help people with weight problem. Perhaps they feel uncomfortable going to their doctor about it, and a good site would help them.

There are tons of examples. I guess the problem is that there are in fact alot of bad sites out there. For the most part, the Internet is a "medium" because it's neither "rare" nor "well-done"...

Jan
12-08-2001, 01:06 AM
I'm sorry Vito, I guess I misunderstood your initial post.

Indeed, if you carefully research a subject in your list and get a lot of factual information, then you could make it a quality site.

If you are prepared to go into one of the above in depth, have the time and don't try to promote "amazing cream to combat hair loss", "These pills will help you lose 20lbs overnight", "Fantastic MLM scheme makes you 1000s while you sleep" and porn of any kind, then I wish you luck :)

Steve_S
12-08-2001, 01:22 AM
Might I add that a lot of folks involved in items 2-4 are:

In Jail
SEC sanctions
FDA bad list
FTC cease and desist
AG legal actions in numerous states

So, you face a serious challenge in creating a quality site and monetizing same since a lot of surfer folks and advertisers have already either been ripped off or have a preconceived negative connatation of what it's about so they ain't interested. Forums also fit into this equation and it took me years to break through the preconceived notions. I'm not so sure I would try it today :)

I'm not saying ALL sites and I'm not saying you couldn't make a go of it with 2-4 since you already created a neat and quality site. Just the realities. Besides, after you do your Ebay auction as we discussed in the other thread you won't have time for anything else :) I'm darn sure of that!

Vito
12-08-2001, 01:37 AM
Steve:
I think that if you rise to the challenge and overcome the negative connotations and preconcieved notions, and build a site of value, you will reap rewards in spades. It will take longer than normal to prove yourself since visitors will be skeptical. But if you're able to "break through", success is imminent.

By the way, the ebay project will begin early January. No time for other projects, you say? You're assuming I actually sleep...:)

C. Stark
12-08-2001, 12:13 PM
These are 4 pretty competitive arenas. What they all have in common is really high profit margins on transactional based products. High margin business is always attractive.

1. *** Site. If you want to go with *** site it would be best to find a niche like a certain ethnicity of women or dwarfs or a different perversion than the standard. Some people are mixing *** with regular content. I thought sexquotes.com and *****news.com had some really interesting business models.
Especially sexquotes because by mixing *** with stock market quotes their demographics are top notch.

2. Get Rich Quick Schemes. A personal favorite of mine. This space is one of the most competitive and it would be quite difficult to come up with something unique not already done. Basically the challenge here would simply be choose from one of the existing strategies and can you market it more effectively than the others.

3. Losing Weight. You got me there I never visit these sites, I am trying to gain weight.

4. Losing your hair. Hair tonic is over a one billion dollar a year industry. None of it works. And it is flourishing on the internet. People buy this stuff everyday every year like clockwork. I thought seriously about this one. What stopped me is an article I read that the government is cracking down on this. It is considered a form of fraud. thebaldtruth.com has a nice editorial site on this topic.

JP Sauve
12-08-2001, 03:15 PM
If you're creating a site out of passion for having a cool site, make it on whatever interests you and be happy not because it makes money but because it's your passion.

If you're creating a site to make money, find an idea/product/affiliate program that'll make you good money and build a small and simple site around it.

In my experience "low quality" sites will earn you more cash and produce less headaches. You don't need dynamic content, flash pages, bells, whisltes, etc, to make money. In most cases it actually HINDERS making money.

Build a three or four page website about credit cards, slather the site with content-looking ads for credit cards, and buy (or hunt for free) traffic looking for credit cards.

Follow the same idea for loans, game consoles, magazines, etc.

Nothing wrong with "low quality" sites at all!

PlanetLaunch
12-08-2001, 11:06 PM
Vito,

If you are interested in creating a quick mini-site for driving sales, then I would heavily recommend developing a website about losing weight, dieting and nutrition. You will find that sales for these types of products are tremendous right after the holidays.

Many people make new year's resolutions to lose weight, other people feel guilty about stuffing their face over the holidays with deserts and everything. That means big sales in January. Then in February/March, people in the South (U.S.) start trying to get into beach weather. Followed by April/May when people in the North (U.S.) start doing the same. But hey don't take my word for it, ask anybody who works in a health food store.

Best of luck and much success to you!

Vito
12-08-2001, 11:12 PM
PlanetLaunch:
That certainly makes sense! After how I tend to enjoy the goodeats over the holidays, I'd likely be my own first visitor...

Are you referring to strictly an information site, or one that has affiliate links to weight loss products? Or both?

PlanetLaunch
12-08-2001, 11:28 PM
Well if you are looking at creating a quick site, then your best bet is to start out with a purely promotional mini-site, providing details on (and affiliate links to) several of the better selling health/dieting products. Once you have the income-generating part of your website activated, then you will have time to add helpful articles, info and resources.

But please don't limit yourself to my suggestions. Open your mind, use your creativity and see if there is something unique and personal that you can add to your new website.

PL

LordBiO
12-09-2001, 02:18 AM
If you are making a site because you enjoy doing it and think you can help people by provinig information, then great!

Ok, this is not about your idea but does anyone else agree with the idea that you should only make a web site on a topic that you enjoy and love doing? Because if you enjoy making the site, then it will obviously show and be all the better.

But I think people are driven by different things, and for some it's about the money and for others like myself, it's because I love doing what I do and hopefully if I can, I will make money doing it.

Vito
12-09-2001, 04:28 AM
I really do understand and believe that if you love what you do, if you have a passion for what you do, you will have a much better chance of success, and the quality of your work will reflect your effort and interest.
How many of us, though, have the luxury of only working on what we have a passion for? For the most part, people do what they're doing in life to eek out a living. Most people don't "look forward" to Monday mornings, and instead focus on when the next long weekend is coming up.
At this point in my life, I can say that I LOVE putting in the countless hours building, developing and nurturing web sites. I LOVE soaking in as much info as I can, 'cause I really LOVE it.
But it's unrealistic to suggest that you should only build sites about things that you have a passion for. It helps, but it's certainly not essential. Whether my next site was about credit cards, weight loss, or male pattern baldness, I would put in whatever effort was necessary to make it work. I would enjoy the challenge, the work, and hopefully the profits. But the subject of the site doesn't necessarily have to be a burning desire for me.

havaloc
12-09-2001, 11:00 PM
Here's the name for the product.

Viagrophen.



Originally posted by sdarken
What if Vito could come up with a single product which covers all 4 at once?

A combined diet, ******, rogaine pill which you can sell to become incredibly rich!

That would get a few visitors to your site.:D

FocaJohnL
12-10-2001, 11:57 AM
My goodness, this is an interesting thread! Steve, I hadn't even thought about the legal ramifications of such sites. *heh*

Anyway, in my opinion, a short list doesn't make much sense, because the way I see it, you have to pick a market where there is demand, offer something that is competitive, and then work, work, work. That could, of course, be any market, so long as it's profitable. The problem with the short list you present is not on the demand side -- on that end, you're sure to have a large supply of potential buyers. The problem is in being competitive. Many have come before you, and many will probably follow. That's not to say it's impossible; it's just a different, more cut-throat business. You may find that your margins have to be extremely low in order to remain competitive, due to competition. In fact, and this is the problem, you may find margins so low that you aren't making a profit. That's when you find out the business doesn't make sense.

I'm not going to say it's impossible to launch one of these types of sites. It's not. It is, however, a good deal of work, and you might find it more rewarding to pick niche interests.

Vito
12-10-2001, 02:10 PM
John:
I suppose you're right. There are thousands of sites about these 4 topics. I guess the key is to avoid putting up another "cookie cutter" site that looks like all the rest. You have to find an angle that sets you apart. Otherwise, you fade into the background with the rest of them.
There are literally tens of thousands of gift sites on the net. When setting up www.talkingpresents.com, I chose to specialize in hard to find talking and recordable gift items. They're not items you would normally find in mainstream gift sites. It has seemed to work.
Using the same philosophy with any other site should have the same results. The trick is to find the angle...

mr_innovate
12-10-2001, 08:09 PM
I think that you can suceed by running sites that you don't really have an interest in, as long as you know your way around the internet and know how to get good SE listings. But remember that you will make more money from one good site rather than ten half-good ones.

It really depends on what your personality is like. I tend to keep creating new web sites as I like the buzz of launching and promoting them. In reality I should probably concentrate more on my existing sites :)

Regards,

mr_innovate

Vito
12-10-2001, 09:47 PM
Here's my ultimate goal:
1) 2 - 3 high quality retail sites that cater to niche markets. These would be the flagship sites...generating the majority of the income, but requiring the majority of the work.

2) 15-20 affiliate-based low maintenance sites that generate reasonable traffic and affiliate income.

With a couple of dozen sites with decent traffic, CPA/CPC ads would hopefully add a modest supplementary monthly income.

The sites would cover a wide enough spectrum so that shifts in internet trends would not significantly affect revenue stream.

Can anyone see any blatant flaws in this business model? I'd really like to know if I am misguided.

Vito

Jeff Booth
12-10-2001, 11:09 PM
Originally posted by mr_innovate
I think that you can suceed by running sites that you don't really have an interest in, as long as you know your way around the internet and know how to get good SE listings. But remember that you will make more money from one good site rather than ten half-good ones.

It really depends on what your personality is like. I tend to keep creating new web sites as I like the buzz of launching and promoting them. In reality I should probably concentrate more on my existing sites :)

Regards,

mr_innovate I really beg to differ on this one. For the common webmaster who is running a 'business' for himself, 10 "medium" quality sites could very well make a wealth of money over one extremely high quality site.

Most of the 'HIGH QUALITY/HIGH TRAFFIC' sites that generate massive ammounts of revenue aren't 1 man operations, and even if they are the person still has all their eggs in 1 basket :)

Take it from me, I spent 2 years trying to develop the best sites possible (None of these are listed in my sig/profile fyi), and have found myself focusing on smaller sites, that still have content but are far from the 'best' and cloning them to high hell. More search engine entries, more oppurtunities to get different visitors, and most important if one of my sites fail I am not 'doomed' as far as my online ventures go :)

I suppose to each his own, but I don't necessarily think trying to create 'mega sites' is the best route for a sole proprietor, unless of course you are the first in your niche (which these days, is well, rare).

weagle
12-12-2001, 01:24 AM
I think according to the top keywords in search engines sort of gives you an idea what people are looking the top keyword is ***. Then again britney spears is also in the top 30 keywords it's funny as trends change so do the visitors, ie britney spears maybe in the top 30 but then after she may after be a has-been sites. But *** never changes (grin), who can get bored of ***?
hehe. What discusts me with *** sites though I'd like to reveal is most are rip off sites from other sites, and what they do is usually they subscribe to services from other popular sites and then automatically make the person login to the other sites through their sites somehow (ie buy 1 subscription to other sites) then charge say 1000 people to see that site through the username/pass they use from their site.

eljefe3
12-13-2001, 12:04 AM
I've found that looking over what type of email spam you receive every day tends to tell you what types of sites are making money. How many of us receive every day the "lower your debt today" and "drop 20 pounds in two months time" type of spam?

I use this information to tell me what kind of sites make good $$ out there. I personally don't use email spam as a marketing tool , but I sure do have a number of sites about similar products and it does tend to pay very well if you can get ranked well in the directories and the search engines.