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Old 09-13-2001, 10:31 AM   #1
RaviJP
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Location: Bermuda
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Default Engage shutting down ad serving

-----
September 13, 2001

Dear Engage Publisher Partner,

Today we have some important news to share with you. As you may have heard
or read, Engage has been actively seeking a buyer for its media network due
to the continued downturn in the online advertising market. Unfortunately,
those efforts have not been successful. Therefore, Engage will cease running
advertising campaigns on September 23, 2001, and will close all its media
operations on September 28, 2001, at 8PM Eastern Time. As such, your Engage
Media publisher agreement will terminate effective September 28, 2001. Your
service will continue uninterrupted until September 28, 2001.

This has been a very difficult decision for Engage and we recognize it could
create a disruption of your ad-serving capability. In an effort to mitigate
this disruption, Engage has developed a special program that allows those
customers affected by this shutdown to migrate quickly and inexpensively to
our AdBureau outsourced ad-serving solution. This special transition offer
includes:

* Three month "ramp-up", which includes:
- Free ad serving in October
- Free house ads in November and December
* Free AdBureau training ($2,000 value)
* Free AdBureau set-up ($2,400 value)
* Up to 50% off AdBureau CPM rates

And, for those customers who want to bring ad serving in-house, Engage is
also offering a 30% discount on specific tier level AdManager software
licenses plus 2 free days of consulting.

These special programs are available through September 28, 2001. For more
information, please contact:

* United States: Ken Genest - 1-877-U ENGAGE
* Outside United States: Eve Grant - +44 (0) 20 7492 0490

Effective immediately, Engage will not book any new site-sold or advertiser
campaigns. However, we will continue to run currently booked campaigns on
your site through September 23. After that date, you will have to make other
arrangements for selling that inventory. Between September 23 and September
28 we will continue to serve PSAs. You will continue to have access to the
Engage Media Network reporting tools through Friday, September 28, at 8:00
PM Eastern Time, to ensure you have the ability to pull any reports you
need. A Publisher Consultant will be available to you for all inquiries
through close of business on September 28, at 978-684-3884 (Option
9-Advertiser or Publisher Support, then Option 2-Web Publisher Support).
All outstanding revenue due you under your current publisher agreement,
including that earned in September, will be paid to you in accordance with
the terms of your publisher agreement.

We sincerely appreciate and value the business relationship we have with
your company, and do hope that we can continue to serve your needs either
through our AdBureau service or our AdManager product. Through these
special transition offers, you can minimize disruption to your ad serving
while gaining access to a proven, robust and widely-used ad serving solution
that gives you control over your advertising sales.

Thank you again for your support.

Sincerely,

Anthony G. Nuzzo
President and CEO

-----
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Old 09-13-2001, 04:35 PM   #2
JohnKelly
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I suspect most most have seen this coming and have prepared accordingly but if anyone is aware of any offers being made by other ad networks specifically to Engage publishers, please post. Thanks!
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Old 09-13-2001, 05:09 PM   #3
Rydium
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Default

We are still looking for quality sites with over 500,000 impressions a month.
We have tower banners, 125X125 and 468X60 inventory.
We are not looking for any more game or music sites.
If you are a large site we will do custom contracts.

You can apply at www.adallies.com
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Old 09-13-2001, 07:44 PM   #4
sbrew
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Posts: 128
Thumbs up Adtegrity.com

Adtegrity.com is also accepting new sites and would certainly welcome soon to be former Engage publishers.

Regards,

Scott Brew
President/CEO
Adtegrity.com
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Old 09-13-2001, 07:47 PM   #5
RaviJP
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Default

I certainly give two thumbs up for adtegrity.com .

Ravi
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Old 09-13-2001, 07:56 PM   #6
AK
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Default

Quote:
Originally posted by JohnKelly
I suspect most most have seen this coming and have prepared accordingly but if anyone is aware of any offers being made by other ad networks specifically to Engage publishers, please post. Thanks!
Got this from Burst today, which I guess relates to Engage shutting down:
Quote:
Dear Publisher,

With the recent closing and consolidation of some well-known ad networks, we just want to reassure you that BURST! Media remains committed to the online media space.

We remain convinced that the online ad market has a very bright future and BURST! will emerge as an even stronger player. October 2001 marks the beginning of our seventh year representing the interests of specialty content publishers and it is our firm belief that our best years are still ahead.

BURST! continues to accept new sites that represent quality specialty content and will gladly accept your referrals and publishers from defunct networks. For our current publishers who have inventory allocated to companies leaving the media business, we encourage you to allocate more inventory to BURST!. The larger our network, the greater leverage we have in the marketplace

Thank you for your continued support.
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Old 09-13-2001, 08:39 PM   #7
mjames
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Let's hope BURST! is right - their best days are ahead of them - and us, the publishers. It's about time we got a break for this downturn.
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Old 09-13-2001, 09:31 PM   #8
Strider
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http://www.LeadCrunch.com is always looking for more webmasters if you have inventory to fill and want to use some CPA and CPL campaigns to fill them. We just added 15 new offers and should have another 10 live next week.
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Old 09-17-2001, 10:08 AM   #9
Strider
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Looks like part of Engage's technology will survive

Newport, R.I. -- Bluestreak, a provider of online advertising and
marketing technology, announced that it has acquired certain assets of struggling ad firm Engage. Financial terms of the transaction were not disclosed. Rhode Island-based Bluestreak will acquire intellectual property and the U.S. and foreign customer lists from Engage, which will cease serving ads on its network on Sept. 23 and plans to shut down its media business unit on Sept. 28. In February, Bluestreak raised a financing round $19.5 million led by AOL Time Warner.
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Old 09-17-2001, 03:32 PM   #10
Strider
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I don't believe they offer ad representation, they are a technology firm so chances are they only bought out the ad serving technology that engage owns.
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