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Old 07-18-2005, 01:27 PM   #1

Join Date: Nov 2004
Location: St. Louis, Missouri USA
Posts: 3,015
Default TiVo allows instant response to TV ads

With this move by TiVo it makes television a little like the Web and makes this offline experience similar to what one would experience online.

People can like a certain ad on television, use a TiVo option and have the advertiser send them more information to their home.

The world must be coming to an end soon because there are even some popup ads on TiVo while people fast forward through commercials.

This article gives all the details http://news.yahoo.com/news?tmpl=stor.../tc_nm/tivo_dc
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