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Old 01-09-2006, 07:20 PM   #1

Join Date: Nov 2004
Location: St. Louis, Missouri USA
Posts: 3,015
Default Forehead advertising guy is returning

This subject came up last year and was covered some in this thread which provides some interesting reading http://www.geekvillage.com/forums/sh...threadid=27884

So there is this guy making a small fortune selling one million pixels. He made a lot more than Andrew Fischer did. Andrew is also known as the "Forehead Guy."

Andrew Fischer came up with his idea earlier than "The Pixels Guy." Fischer said he ended up making more than $50,000 last year selling advertising space on his forehead.

Andrew Fischer got a lot of attention because he was first with the idea. He was featured on several national television shows.

Just as was the case with Alex Tew and his pixels, others also tried selling advertising space on their forehead but with much less success than Andrew Fischer, who was the originator - and that's the way it should be.

The "Forehead Guy" is back and plans to start an auction tomorrow (Tuesday, January 10, 2006) for advertising space on his forehead that he will wear for 30 days.

Once again he is getting attention in the news media which means that his forehead advertiser will also get a lot of coverage. While it remains to be seen, it is thought that he will make more money this year than he did last year.

Andrew Fischer is on to something. Wear an advertising tatoo on your forehead for 30 days a year and make $50,000 or more each year. But how long can he keep this up? How long will the novelty last?

This year Andrew isn't just depending on his forehead. He also has a web site about selling advertising on his forehead and people can purchase ad space to be shown on his site. His site also has Ads by Yahoo. This time around he is going to make some good money with a site, possibly even more than off his forehead.

But people like Andrew Fischer and Alex Tew deserve a lot of credit for doing something different and being successful.

Last edited by Larwee; 01-09-2006 at 09:24 PM.
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Old 01-12-2006, 06:45 PM   #2

Join Date: Nov 2004
Location: St. Louis, Missouri USA
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Perhaps people are getting a little tired of these type of things which aren't exactly a novelty now that so many people have come up with a number of strange, but different ways to make quick money.

The top bid right now for this forehead advertising is $3,251. It will be lasting for 7 more very long days and things could improve, but this is a slower start than many would have expected.
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Old 01-12-2006, 08:14 PM   #3

Join Date: Aug 1999
Location: Gold Coast, Queensland, Australia
Posts: 9,507

The first time something original is done, it's celebrated. Unless a unique spin is put on the system the next time around, it's not going to attract as much attention for the seller or the buyer, so the value won't compare.

There were loads of advertising gimmicks that sprung up during the late nineties, including advertising in public urinals or on A-grade boxers' back sides, naming babies after brand names, changing the names of towns to .com addresses, wrapping cars and giving them away for free, receiving sponsorship money for staying at home for a year and ordering all supplies through the internet, etc, etc. Much of the time, advertisers paid premium prices to be a part of the practice in order to ride the wave of public interest. If any of those techniques were promoted again, though, I'd be willing to wager that a very low percentage of the first-round advertisers would consider renewing their placement.

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Old 01-17-2006, 02:47 PM   #4

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Default Possible flop

He did very well last year, but right now it looks like a different story. The high bid is still $3,251 and there hasn't been a new bid since last Wednesday. There are just under 3 days left.

Andrew Fischer said he might do this on a yearly basis and that was based in part on the approximate $50,000 he made last year with his 30 day forehead sale. The way things are looking now, he might want to give more consideration to the yearly plans. Still more than $3,000 for forehead advertising space for one month isn't bad.

Maybe some Geek/Talk member is waiting until near the end to place a good winning bid.
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Old 01-20-2006, 12:37 PM   #5

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Location: St. Louis, Missouri USA
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Default What a difference a year makes

The auction has ended with the results not being what many had expected.

Last year the winning bid was $37,375 by SnoreStop. Here is an article from last year with some details and a picture of Andrew Fischer wearing the SnoreStop logo on his forehead http://www.usatoday.com/news/offbeat...forehead_x.htm

He is said to have earn some additional forehead advertising money during that period that brought his total to about $50,000.

The auction this year (2006) has ended and it looks as if the winning bid is $3,251 by American Flags.

Before the auction started Andrew said he was thinking of having this as an annual event. Maybe he will but the results this year as compared to last year can't give him too much encouragement.
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