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Old 11-02-2003, 01:46 PM   #1
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Join Date: Sep 2003
Location: Texas
Posts: 663
Default Ad Synergy

I have this idea re: affiliates and other banners. It is more related to marketing than anything else but I think this is the best forum. Here it is:

Suppose you had a site about one country, say... Japan. Lets say you advertised mainly with Burst and you liked the automation and stable revenue but want more (or even some) Japan/Asian related ads, so you devote some below the scroll space to affiliate ads from Commission Junction who has some Japan/Asian ads. Not a bad setup.

Now the idea and question for ad marketing types (or anyone).

I am seriously considering carrying only affiliate (CJ) ads (and AdSense). The reason, synergy, every ad on every page could be Japan/Asian related. Even if one ad paid poorly, or were loosely related, the overall effect of viewing only ads related to the site content might pick things up. I also just like the idea of seeing content related ads where I now see cell phones and sweepstakes. It would look more credible.

Am I headed for a cliff?
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Old 11-02-2003, 02:25 PM   #2
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Join Date: Aug 1998
Location: Las Vegas, Nevada, USA
Posts: 5,224

Sounds good to me and I can point you to our very own Geek Supreme member Edwin at:


Does this space look familiar Please note, although Edwin is currently doing what you propose he also sells adverts himself.

Edwin's profile:


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Old 11-02-2003, 11:14 PM   #3
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Thanks for the little push Steve. That's all I needed.
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