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Old 06-18-2001, 12:53 PM   #1
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AhmedF's Avatar
Join Date: Mar 2001
Location: Toronto
Posts: 671
Unhappy !!!!

Was just browsing around, and found this on Click2Net's CPM Page
Click2Net Select placements are sold on a per-impression basis and prices range from $10.00-40.00 CPM (cost per thousand impressions).
40 CPM?!?!
Highest I have heard these days is $22 on business/stock sites.

Is this even possible anymore? ;-)
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Old 06-18-2001, 12:58 PM   #2
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Join Date: Apr 2001
Posts: 96

maybe they should move the decimal to the left 2 spaces


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Old 06-18-2001, 01:00 PM   #3
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Join Date: May 2001
Location: New York, NY, US
Posts: 276

You are right...it does say that on their webs it at http://www.click2net.com/products_select.shtml but only if you get into their Click2Net Select Network and I think that is their advertiser rate card. Alot of the times rate cards are much higher then the actual CPMs collected and given to publishers.

Has anyone had any experience with them, because I have not. It would be interested to see how they perform?
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Old 06-19-2001, 01:42 AM   #4

Join Date: Aug 1999
Location: Gold Coast, Queensland, Australia
Posts: 9,506
Thumbs up

My only experience with the company was during their early days, when they offered just 6-8 cents/click. Back then (as now, I presume), they offered fantastic support, were responsive to market conditions, and offered solid technology.

They also managed to sell out all available inventory - but in 98/99, that was a far easier task than in the present environment.

Click2Net seem to have grown at a manageable rate, and while they do have sales offices in several continents, they don't seem to be weighed down by the 100s of employees that make up the likes of 24/7 and Engage.

Personally, I'd love to give their CPM product a spin, but I've been rejected on the two or three times that I submitted the application form this year. If you do make it across that barrier, though, they're well worth the effort.

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