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Old 02-27-1999, 09:39 PM   #1
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Questy's Avatar
Join Date: Jan 1999
Location: Slower Lower Delaware, USA
Posts: 868
Default Cheap, fast, and reliable...

I thought I'd take the time to share some business wisdom here. I keep looking at the words "cheap, fast, and reliable" used in some one's search for a web host. While I admit there are some decent low cost web host's out there, I think we all need to think about the difference between cost, and value.

The best example of defining value I have ever heard is based on buying a parachute. If you knew you had to jump out of an airplane, would you buy your parachute at a flea market, a cut rate department store, or a parachute specialist? While some people refuse to admit it, and others are just too price conscience to budge, the majority of people will see the meaning of value if the question involves something that their life would depend on. Value, or quality, is the area where most good business people win out, even when they know they are not the cheapest price.

Time is hard to sell. Every one thinks their time is important. Learn the normal and customary items involved in the services you desire, and expect to pay more for better service. We can definitely apply the golden rule to this subject. For a good working relationship with the professionals around you, respect their time as you would have them respect yours.

FREE, is still the most powerful word in marketing. With web sites today, FREE, generates a ton of traffic. My point is simply, if your living, or reputation, depends on your web site, do you really want to trust it to a free service?

The small business and technology guru,
It's not just a job, it's an addiction!

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