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Old 09-14-2005, 02:41 PM   #2
Registered User
Join Date: Mar 2005
Posts: 227

The amount of registered users on a site doesn't necessarily add to a higher selling price (Unless you're ebay with 2.6 billion burning a hole in your pocket for VoiP company with minimal revenue).

Buyers may look at that as a plus, but it doesn't mean much if you have 50,000 members but low monthly uniques or impressions.

It's all about how much profit can be generated with advertising or marketing to the viewers coming to the site. Providing it's a double opt-in and current mailing list that has been pruned that can add some value.

If you're averaging $1k a year, regarless of member stats or newletter stats, you're likely to only get a offer of $1k give or take a few hundred depending other other factors.

The current profit, quality, category, and unique content of your site will be primary factors.
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