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Old 03-18-2013, 08:55 AM   #14
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Join Date: Oct 2010
Posts: 28

You definitely have to know what you're doing. I've seen many businesses over-spend on PPC. Pulling back when you're spending too much can be hugely beneficial. At the same time, certain campaigns are profitable - it's best to know which ones are working for you and making sure you check the search query report to have a full understanding of the terms that convert best.
Originally Posted by satseo View Post
Is ppc helps us to grow our business.
Yes if you are using it properly, PPC can help your business grow. Its all depend on how wisely you are bidding for the keywords and how much profitable these keywords are.

Never go for generic keywords. Many unwanted clicks will happen if you are spending money for generic keywords. You should carefully pick targeted keywords. Make sure only interested clients click on ads.

Last edited by sijugk; 03-18-2013 at 08:56 AM.
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