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Old 08-07-2001, 08:13 PM   #4
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Join Date: Sep 1999
Location: San Francisco, CA
Posts: 627

If a "free content" site stays in the small to medium range in size then I know from first hand experience the site can survive and turn profit. Having a smaller site keeps your inventory of impressions lower thus making it easier to sell your entire inventory and at a higher price than a site that has millions of impressions to deal with.

The key is to have VERY targetted visitors.

If you are struggling with keeping a free content site profitable my suggestion would be to find sites that offer basically the same content but charge for it. Obviously the sites have to offer some extra service or higher quality content than your own site. Once you find these sites write out a proposal and send customized version of the proposal to each of those sites.

I did this with one of my sites and I was pleasantly surprised. I didn't make a lot of money but it was well worth it.
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