ChrisSwyer
06-26-2003, 05:15 PM
Your name: Chris Swyer
URL of the site: http://www.amazingtalkingwebsites.com
Age of site: 10 months old
Traffic statistics: Around 10 to 20 unique visitors per day
Asking price: US $1800
Your Email address: chris@informationempire.com
Gross and net revenue per month: Zero. Has generated around
$800 in past few months
Any other pertinent data:
This site is a service which offers profesional audio messages for greetings, sales messages and introductions that play automatically on websites when visited.
I currently have many different projects running and many others in the pipeline, and because of this I don't really have time to run and promote this website.
Since this site has been online (August 2002), I have got more and more involved in affiliate marketing and other projects - and in the process this website has been neglected.
I also have a very short attention span and get bored easily, which doesn't help!
I have come to the decision that it would be better to sell this site to someone who can make a go of it, rather than let it sit here gathering dust!
This is a perfect opportunity for you to take over a "ready to run" business. Everything you need is ready for you to make money from this almost immediately.
I would however, implement some changes to the service and experiment with the project.
I've had few new ideas for this site over the past few months but have not had the time to implement them, so you now have the chance to run with these new ideas if you wish.
Firstly, the pricing format could be changed from its current high one-off fee (of $197) to a more accessible low set-up fee and then a monthly reoccurring billing.
Charging just $25 per month would actually be more profitable in the long-term and would have an immediate impact on sales, opening this service up to the masses. You would also have to charge a separate set-up fee to cover the cost of having a professional voiceover artist record the client's message. If you are able to do your own, then you could remove this fee, making it even more cost friendly.
The cost of having a professional voiceover artist can differ depending on the length of the client's message and who records it, but around $50 for one minute of recording is around average.
Some voiceover artists charge $400 to $500 for just one minute, but after researching and contacting over 50 artists from around the world we now have a database of 10 people who are able to deliver high quality messages for a low price. This database is included in the sale, so you will be able to carry on using them if you wish.
Secondly, this site and service doesn't really lend itself to getting a lot of search engine traffic, as talking websites is a fairly new and unusual concept and isn't searched for very often.
What is does lend itself to is Joint Ventures (JV's) with other related businesses, and this is something that I have never really had time to pursue.
The technology is in place though, as this site has fully functioning affiliate program software all ready to be used in this kind of deal.
As this service is mainly aimed at small business websites who want to make their site unique, how many Internet marketing websites and ezines do you think you could do a JV with to generate high quality traffic to this site? There are literally tens of thousands (at least).
Then there is another massive goldmine waiting to be tapped into; web designers. This is the perfect add-on upsell service for them to offer their clients with no extra work to them, and again there are literally many thousands of web designers who will love to partner up with you and this site.
All you have to do is invest the time to contact them and you will have many steady streams of qualified traffic ready to buy.
This site uses PayPal.com to accept its payments from clients. This is because it offers low transaction costs and you can also pay your affiliates and JV partners directly from the same account, avoiding the hassle of having to shift money around.
So now that your are beginning to realise the massive opportunity that buying this site offers, let me now show you the complete package that you will be getting and it's related value.
* The complete 30 page website - Worth at least $1000 in design costs
* All unique custom copy on all pages with added unique affiliate promotion materials including an article and a letter for affiliates to email to their clients or subscribers - value $250
* Custom audio greeting on the home page and audio clips on all other main pages - value $70
* Custom made JavaScript that plays audio message once per day (or any time length you choose) - value $75
* Nine different pieces of royalty-free music that you can use to mix with the voiceovers - value $50
* Affiliate program software and installation - value $250 (uses the "Ultimate Affiliate" Program from Groundbreak.com)
* Unique Affiliate Banner ads - value $50
* Unique follow-up autoresponder messages for people who try the free button and also new affiliates - value $75
* Affiliate program listed at over thirty affiliate directory's using the Affiliate Announce service - value $79
* Domains (AmazingTalkingWebsites.com and AmazingTalkingWebsite.com) - value - $30
* Cloaking Software from http://www.searchenginecloaker.com - value $150
* 50 "Smart Pages" - these have been created using Armand Moran's Smart Page creator software, which cost $97 (this software is not included with the site but the smart pages are!)
(NOTE: Some people may be uncomfortable with the fact the this site currently uses search engine cloaking and smart pages, both of which are seen to be controversial. However, as explained earlier, this site does not really lend itself to getting traffic from the search engines anyway, so any extra traffic the cloaker and smart pages provide is just an extra bonus. Most sales you generate will be from Joint Ventures, so any "damage" to the sites search engine rankings doesn't really matter. The cloaker and smart pages can also be removed if you wish.)
* Plus there are many things that are hard to put a value on such as:
- Current reciprocal link partners (around 10)
- Current daily traffic (around 10-20 unique visitors per day) (The phrase "streaming audio" costs around $0.50 per click at Overture.com, so even this low amount of traffic is worth $150-300 per month
- Free talking button users (which all link back to the site). Around 150 people have requested the free talking button and at the moment there are around 30-40 sites with the button displayed (e.g. http://www.coffeeexpress.com or http://www.nybop.com)
- Name and email address database of 135 current talking button users.
- Over 40 existing affiliates along with the separate corresponding "Affiliate Update List" name and email address database.
- Voiceover artist database (will save you weeks of searching)
- 12 months help and advice - value: priceless!!
I will be here to advise and help you in any way I can over the next year. I am simply an email or phone call away and there are not many problems I can't solve for you.
The approximate value of these last seven items must be at least $500 minimum (and more reasonably - double that amount).
Therefore, the approximate total value of this site is US$2500 minimum.
Therefore, I hope you can see the great deal you would be getting when I say that the first person to offer me only $1800 for the site gets it.
I should also point out that full instructions and advice will be given on how to create the audio messages for your clients, for those of you who are interested in buying this site but are not too technically minded. It is very simple process once you know what you are doing.
Alternatively, I can produce the audio messages for you at a cost of $30 per message, if you wish. It usually takes less than an hour to mix the voiceover with the music and create the end files and scripts. I have time to do this for you, but not to run the day-to-day marketing and operations of the business, which is the main reason why I am selling!
You will no doubt have many questions to ask me before considering buying this site and so any further information or bid offers should be sent to me at my main email address which is: Chris@InformationEmpire.com
You can also contact me by phone, fax or post if you wish:
International Phone: +44 191 489 4727
International Fax: +44 870 128 7878
UK Phone: 0191 489 4727
UK Fax: 0870 128 7878
Postal Address:
Mr Chris A. Swyer
Amazing Talking Websites / Information Empire
11 Springwell Road
Jarrow
Tyne and Wear
NE32 5TL
United Kingdom
URL of the site: http://www.amazingtalkingwebsites.com
Age of site: 10 months old
Traffic statistics: Around 10 to 20 unique visitors per day
Asking price: US $1800
Your Email address: chris@informationempire.com
Gross and net revenue per month: Zero. Has generated around
$800 in past few months
Any other pertinent data:
This site is a service which offers profesional audio messages for greetings, sales messages and introductions that play automatically on websites when visited.
I currently have many different projects running and many others in the pipeline, and because of this I don't really have time to run and promote this website.
Since this site has been online (August 2002), I have got more and more involved in affiliate marketing and other projects - and in the process this website has been neglected.
I also have a very short attention span and get bored easily, which doesn't help!
I have come to the decision that it would be better to sell this site to someone who can make a go of it, rather than let it sit here gathering dust!
This is a perfect opportunity for you to take over a "ready to run" business. Everything you need is ready for you to make money from this almost immediately.
I would however, implement some changes to the service and experiment with the project.
I've had few new ideas for this site over the past few months but have not had the time to implement them, so you now have the chance to run with these new ideas if you wish.
Firstly, the pricing format could be changed from its current high one-off fee (of $197) to a more accessible low set-up fee and then a monthly reoccurring billing.
Charging just $25 per month would actually be more profitable in the long-term and would have an immediate impact on sales, opening this service up to the masses. You would also have to charge a separate set-up fee to cover the cost of having a professional voiceover artist record the client's message. If you are able to do your own, then you could remove this fee, making it even more cost friendly.
The cost of having a professional voiceover artist can differ depending on the length of the client's message and who records it, but around $50 for one minute of recording is around average.
Some voiceover artists charge $400 to $500 for just one minute, but after researching and contacting over 50 artists from around the world we now have a database of 10 people who are able to deliver high quality messages for a low price. This database is included in the sale, so you will be able to carry on using them if you wish.
Secondly, this site and service doesn't really lend itself to getting a lot of search engine traffic, as talking websites is a fairly new and unusual concept and isn't searched for very often.
What is does lend itself to is Joint Ventures (JV's) with other related businesses, and this is something that I have never really had time to pursue.
The technology is in place though, as this site has fully functioning affiliate program software all ready to be used in this kind of deal.
As this service is mainly aimed at small business websites who want to make their site unique, how many Internet marketing websites and ezines do you think you could do a JV with to generate high quality traffic to this site? There are literally tens of thousands (at least).
Then there is another massive goldmine waiting to be tapped into; web designers. This is the perfect add-on upsell service for them to offer their clients with no extra work to them, and again there are literally many thousands of web designers who will love to partner up with you and this site.
All you have to do is invest the time to contact them and you will have many steady streams of qualified traffic ready to buy.
This site uses PayPal.com to accept its payments from clients. This is because it offers low transaction costs and you can also pay your affiliates and JV partners directly from the same account, avoiding the hassle of having to shift money around.
So now that your are beginning to realise the massive opportunity that buying this site offers, let me now show you the complete package that you will be getting and it's related value.
* The complete 30 page website - Worth at least $1000 in design costs
* All unique custom copy on all pages with added unique affiliate promotion materials including an article and a letter for affiliates to email to their clients or subscribers - value $250
* Custom audio greeting on the home page and audio clips on all other main pages - value $70
* Custom made JavaScript that plays audio message once per day (or any time length you choose) - value $75
* Nine different pieces of royalty-free music that you can use to mix with the voiceovers - value $50
* Affiliate program software and installation - value $250 (uses the "Ultimate Affiliate" Program from Groundbreak.com)
* Unique Affiliate Banner ads - value $50
* Unique follow-up autoresponder messages for people who try the free button and also new affiliates - value $75
* Affiliate program listed at over thirty affiliate directory's using the Affiliate Announce service - value $79
* Domains (AmazingTalkingWebsites.com and AmazingTalkingWebsite.com) - value - $30
* Cloaking Software from http://www.searchenginecloaker.com - value $150
* 50 "Smart Pages" - these have been created using Armand Moran's Smart Page creator software, which cost $97 (this software is not included with the site but the smart pages are!)
(NOTE: Some people may be uncomfortable with the fact the this site currently uses search engine cloaking and smart pages, both of which are seen to be controversial. However, as explained earlier, this site does not really lend itself to getting traffic from the search engines anyway, so any extra traffic the cloaker and smart pages provide is just an extra bonus. Most sales you generate will be from Joint Ventures, so any "damage" to the sites search engine rankings doesn't really matter. The cloaker and smart pages can also be removed if you wish.)
* Plus there are many things that are hard to put a value on such as:
- Current reciprocal link partners (around 10)
- Current daily traffic (around 10-20 unique visitors per day) (The phrase "streaming audio" costs around $0.50 per click at Overture.com, so even this low amount of traffic is worth $150-300 per month
- Free talking button users (which all link back to the site). Around 150 people have requested the free talking button and at the moment there are around 30-40 sites with the button displayed (e.g. http://www.coffeeexpress.com or http://www.nybop.com)
- Name and email address database of 135 current talking button users.
- Over 40 existing affiliates along with the separate corresponding "Affiliate Update List" name and email address database.
- Voiceover artist database (will save you weeks of searching)
- 12 months help and advice - value: priceless!!
I will be here to advise and help you in any way I can over the next year. I am simply an email or phone call away and there are not many problems I can't solve for you.
The approximate value of these last seven items must be at least $500 minimum (and more reasonably - double that amount).
Therefore, the approximate total value of this site is US$2500 minimum.
Therefore, I hope you can see the great deal you would be getting when I say that the first person to offer me only $1800 for the site gets it.
I should also point out that full instructions and advice will be given on how to create the audio messages for your clients, for those of you who are interested in buying this site but are not too technically minded. It is very simple process once you know what you are doing.
Alternatively, I can produce the audio messages for you at a cost of $30 per message, if you wish. It usually takes less than an hour to mix the voiceover with the music and create the end files and scripts. I have time to do this for you, but not to run the day-to-day marketing and operations of the business, which is the main reason why I am selling!
You will no doubt have many questions to ask me before considering buying this site and so any further information or bid offers should be sent to me at my main email address which is: Chris@InformationEmpire.com
You can also contact me by phone, fax or post if you wish:
International Phone: +44 191 489 4727
International Fax: +44 870 128 7878
UK Phone: 0191 489 4727
UK Fax: 0870 128 7878
Postal Address:
Mr Chris A. Swyer
Amazing Talking Websites / Information Empire
11 Springwell Road
Jarrow
Tyne and Wear
NE32 5TL
United Kingdom